Viral Marketingindeed may sound like something very bad but it is actually something very good. It is one of those powerful methods of generating traffic to your website. Just think about the spread of virus from on person to another. One person gets sick and just by sneezing they can give the virus to many more people. Those people get sick and share their germs with everyone they know and the next thing anybody knows is that there is an epidemic. That is the way viral marketing works. The concept is to get everyone to spread your marketing message around because they want to.
Now let us look at using an E-book to start your viral marketing campaign. First you create an E-book… a really good one that has links to your website, to your sales page and affiliate links to products and services that you recommend and you give it to three people. In the book you encourage those three people to give it to their friends and family.
Before you know it the E-book is spreading across the Internet like wild fire. Digital information duplicates easily and quickly so before you know it, thousands of people could be reading your free E-book.
Make certain that you let people know that they have permission to forward the E-book around the Internet. When you create the E-book, you have the right to give people certain rights. One of those rights could be that you allow them to give the book to other people. Make it clear that this book is free to give away.
You can write the E-book yourself, use private label content or you can hire a ghostwriter to prepare the content. There are a lot of ways to create an E-book. Once you have your E-book written, then use a software to create your E-book. Now spread the message to generate traffic and sales.