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Want to become an eBay entrepreneur? Nobody knows more about starting an eBay business than Marsha Collier, and she’s put it all in 1-2-3 order for you in eBay Business All-in-One For Dummies, 2nd Edition. This all-in-one guide includes nine handy minibooks that cover: eBay Basics Essential Tools Selling Like a Pro Sourcing Merchandise Presenting Your Items Promoting Your Goods Storing and Shipping Power Selling Office and Legal
The biggest problem that people run into when getting started is they
try to sell everything to everyone. This is the wrong way. You should choose one, two or three related products. Your product that you auction should be inexpensive (under usually, there are plenty of exceptions but I want to keep this simple). You should then setup a website to send people who win your auctions to (and people who don’t, more later). They should then be presented with the related more expensive item.
This is called backend selling. A lot of people go on eBay and they don’t understand what they are trying to do.
1. Build a customer base by obtaining new customers
2. Sell these customers over and over again.
This is where the REAL money is made. Since it costs the most to obtain new customers in any business. A lot of businesses will lose money just to obtain a new customer because they know they can sell them again later and the lifetime value of the customer makes the initial lose petty. I get a lot of people after hearing me say this, think it’s a scam. They think that selling something to someone after they bought something isn’t right. In reality you are creating a win-win situation. You made money and the customer was happy because they got something they wanted. So, what product do you choose? It’s up to you. Something that sells well and that you have an interest is the best.
Let’s say you use Weight loss pills for example. Now something dispensable like this is great because you won’t need to find more backend products. But if you do you will make a lot more money. Ok, so you chose the diet pill ‘Stacker 3′. Now every time you sell one on an auction you can follow up with them every month reminding them to order more. You should setup a website to take orders for this. If you need a web host you can get for under a month (and this host includes a web site builder package. There are also free ones out there, which you can get. Do a search for “Free web hosting” at: http://www.google.com and you will get plenty of options. You might want to start off free. I prefer my own domain for obvious reasons; mainly it just looks more professional.
So what’s on this web page? Well, that’s going to depend. Lets continue with the Stacker 3 example. So you have an order page setup to sell your Stacker 3 (for people who are reordering). What else can you sell them? How about a book about weight loss and dieting? Sounds good to me. Put a little ad up for one. The easiest products to affiliate with to make money use clickbank so get a free clickbank account.
If you’re already making sales on ebay you should have your customers in a spreadsheet (or better yet a database) with their mailing address, what they bought and when. You can mail them via direct mail anytime you want telling them about new auctions, selling them something or anything you want! If you don’t have any sales but have a paypal account, anytime someone uses paypal you get their address. Do the same thing with this, direct mail them something!
With your eBay account you get an “about me” page which, until you do something with is worthless. Use this to your advantage. Put up an about me page, either collect leads for something free or send them to your website. In every one of your auctions point them to your “about me” page.
Use peoples emotions to your advantage. You will often see the same thing selling for twice as much just because there are a lot of bids. Create a frenzy! Start your auctions at without a reserve. Take that little risk and as long as you’ve seen the same thing sell and you have a good description and title, you’re pretty safe and the added profit will definitely be worth it!
Some points to keep in mind if you want to succeed in your endeavour.
1) Offer a Money-Back Guarantee – Risk reversal has proven to
increase sales in marketing in any and all media.
2) FREE Shipping – Offer free shipping on your items.
3) Setup a section of your home ONLY for your eBay business – You’ll be pleasantly surprised with the tax write offs!
The biggest problem that people run into when getting started is they try to sell everything to everyone. This is the wrong way. You should choose one, two or three related products. Your product that you auction should be inexpensive (under usually, there are plenty of exceptions but I want to keep this simple). You should then setup a website to send people who win your auctions to (and people who don’t, more later). They should then be presented with the related more expensive item. This is called backend selling. A lot of people go on eBay and they don’t understand what they are trying to do. 1. Build a customer base by obtaining new customers 2. Sell these customers over and over again. This is where the REAL money is made. Since it costs the most to obtain new customers in any business. A lot of businesses will lose money just to obtain a new customer because they know they can sell them again later and the lifetime value of the customer makes the initial lose petty. I get a lot of people after hearing me say this, think it’s a scam. They think that selling something to someone after they bought something isn’t right. In reality you are creating a win-win situation. You made money and the customer was happy because they got something they wanted. So, what product do you choose? It’s up to you. Something that sells well and that you have an interest is the best. Let’s say you use Weight loss pills for example. Now something dispensable like this is great because you won’t need to find more backend products. But if you do you will make a lot more money. Ok, so you chose the diet pill ‘Stacker 3′. Now every time you sell one on an auction you can follow up with them every month reminding them to order more. You should setup a website to take orders for this. If you need a web host you can get for under a month (and this host includes a web site builder package. There are also free ones out there, which you can get. Do a search for “Free web hosting” at: http://www.google.com and you will get plenty of options. You might want to start off free. I prefer my own domain for obvious reasons; mainly it just looks more professional. So what’s on this web page? Well, that’s going to depend. Lets continue with the Stacker 3 example. So you have an order page setup to sell your Stacker 3 (for people who are reordering). What else can you sell them? How about a book about weight loss and dieting? Sounds good to me. Put a little ad up for one. The easiest products to affiliate with to make money use clickbank so get a free clickbank account. If you’re already making sales on ebay you should have your customers in a spreadsheet (or better yet a database) with their mailing address, what they bought and when. You can mail them via direct mail anytime you want telling them about new auctions, selling them something or anything you want! If you don’t have any sales but have a paypal account, anytime someone uses paypal you get their address. Do the same thing with this, direct mail them something! With your eBay account you get an “about me” page which, until you do something with is worthless. Use this to your advantage. Put up an about me page, either collect leads for something free or send them to your website. In every one of your auctions point them to your “about me” page. Use peoples emotions to your advantage. You will often see the same thing selling for twice as much just because there are a lot of bids. Create a frenzy! Start your auctions at without a reserve. Take that little risk and as long as you’ve seen the same thing sell and you have a good description and title, you’re pretty safe and the added profit will definitely be worth it! Some points to keep in mind if you want to succeed in your endeavour. 1) Offer a Money-Back Guarantee – Risk reversal has proven to increase sales in marketing in any and all media. 2) FREE Shipping – Offer free shipping on your items. 3) Setup a section of your home ONLY for your eBay business – You’ll be pleasantly surprised with the tax write offs!
Thomas Martin is a full-time freelance writer and blogger; his work has appeared in many internet magazines and blogs. He is a computer engineer but has a zeal for writing reviews, and a passion for content-writing, which drives him. He lives in Iowa, USA with his family and his beloved pet.
Contact him : thomasmartinmguru@gmail.com
My Web : http://www.todleho.com
Thomas Martin is a full-time freelance writer and blogger; his work has appeared in many internet magazines and blogs. He is a computer engineer but has a zeal for writing reviews, and a passion for content-writing, which drives him. He lives in Iowa, USA with his family and his beloved pet. Contact him : thomasmartinmguru@gmail.com My Web : Founded Todleho – Hyperlink to Friends
The Lazy Way To Wealth On eBay®
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Selling on eBay has never been hotter. There are now almost 900,000 people using eBay as a part-time or full-time source of income. And while there is big money to be made selling merchandise on the site, it is also becoming more and more challenging for sellers to stand out from the crowd. Written by two e-Bay experts, “Marketing Your E-Bay Business” offers advice to eBay sellers on building a successful marketing plan by identifying their customers, determining what items will sell best for th
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This is not another ebook filled with get-rich-quick schemes, crazy ideas, and unrealistic claims. It’s also not filled with boring tutorials of how to list an eBay auction. After all, eBay has made it so easy that virtually anyone who can find their way to the internet can figure out how to follow the on-screen instructions to post an auction.
What you will find is 135 pages of the stuff that really matters. I’m talking about the pure money-making knowledge that sets apart the average s
8 Reasons to Sell Stuff on eBay For a Recession-Proof Business
If you need reasons to sell stuff on eBay, then consider our current recession/depression. It’s important to realize that in any economy – yes, ANY economy – there are folks who make money. And those who understand why eBay can be a recession proof business will be among that elite group because the truth is that those who have the eyes to see the opportunities will do well no matter what. Some – not all – eBay sellers will profit from these eight advantages.
Recession Proof Business Advantage #1: Zero Dollar Starting Costs
One huge reason to sell stuff on eBay in this scary and uncertain time is that it costs you nothing at all to set up your eBay business.
* In five minutes or less you can be signed up as a legitimate eBay seller: cost zero. * Then spend another five minutes signing up at PayPal.com so that you can accept money from buyers: cost zero.
How many businesses can be created in less than 10 minutes for no money at all?
Recession Proof Business Advantage #2: “Try Before You Buy”
If you are an eBay seller you can “try before you buy”. This means that you can start your eBay business without spending one single penny on merchandise. To do this, take a quick walk through your home. Look around with a careful eye and find a few items that you really don’t want anymore. You know: that purple hippopotamus statue that you got last Christmas from aunt Edna … do you really need it?
Then experiment on eBay by posting a few items for sale and see what happens. Naturally you will want to look around the site for a while and see listings of successful sellers to get an idea of how this is done, but this is an interesting and educational experiment that costs you absolutely no money at all.
Recession Proof Business Advantage #3: Low Risk
Your risk on eBay is ridiculously low because you can list an item for sale for as little as $ .10. What could be a bigger bargain than selling on one of the top websites on the planet for such a tiny amount of money? And what’s the worst that can happen? Wow, you lost ten whole cents.
Recession Proof Business Advantage #4: Self Financing
You can finance your business as you go. Rather then putting out huge expenditures of money, you can use the profits from your first sales to finance future merchandise you can sell to bargain hunters. The trick, of course, is not to spend at your profits at first but to reinvest them into inventory.
Recession Proof Business Advantage #5: eBay Sales As Bargain Sales
In these perilous times, everyone is looking for a bargain. Fortunately for the eBay seller, eBay is perceived as a bargain site [even though often prices are as high as those on other famous eCommerce sites]. This works in your favor because when Internet buyers need something they will often turn to eBay. If you have what they’re looking for, your chances for a sale are excellent.
Recession Proof Business Advantage #6: Enormous Traffic
As one of the top websites in the world eBay has enormous traffic. If you set up your own online store, you have the difficult problem of getting enough traffic to make your store worthwhile. Most would-be Internet sellers fail at this step because they have no idea how to get large numbers of real buyers to eyeball their goodies. Fortunately, eBay takes care of all this problem for you – and at a bargain price.
Recession Proof Business Advantage #7: Cheap eBay Advertising
eBay advertising is incredibly cheap! We have mentioned that you can list an item for $ .10. Let’s compare this with a favorite way of getting traffic on the Internet: Pay Per Click [PPC]. With Google PPC the advertiser pays for each individual click. Let’s presume that you can get clicks for $ .10 on Google and compare costs:
* eBay cost: 10,000 people view your offer = cost $ .10 * Google AdWords: 10,000 people view your offer = cost ,000
Recession Proof Business Advantage #8: Credibility
When money is tighter people are much more careful about what they spend. Their Scam Alert is on full time. It would be hard to find an Internet user who has never heard of eBay and this gives you instant credibility because everybody knows that eBay is a real site and generates tens of millions of dollars in sales every year. This gives the eBay seller a built-in advantage over an unknown website with an unknown product.
In any economic recession there are businesses that will thrive – and those that will wither up and blow away. If you choose to sell stuff on eBay that is ‘hot’,, you can indeed build a recession proof business for yourself and your family. All it takes is a bit of research and creative thinking to figure out what people will pay for in spite of hard times. Recession? What recession?
Want to know how to sell things on eBay … even in the worst times since the Great Depression? Then check out our list of the best selling items on eBay plus an awesome download of 4,000 wholesalers who can supply those items.
The Ultimate Guide to Becoming an eBay® Trading Assistant
Complete eBay® Trading Assistant Business Start Up Package including Step by Step Instructions to get and running in hours, Hot Product Sourcing Tips, Advertising Tips and Tricks and lots more. Brilliant home business opportunity – very low startup costs The Ultimate Guide to Becoming an eBay® Trading Assistant
Discover How To Stop Losing Money On Advertising Places That Never Produce Any Result For Your Online Business And Start Using Free Advertising and Promotion Site Without Paying A Single Penny Like Craigslist?
If you’ve never heard of Craigslist before, then you have yet to discover the world of information available at your fingertips. Once you try it out, you will probably never go back to any other search engine on the internet.
This eBay guide was written to give you the basics needed to be a successful Buyer or Seller on eBay. EBay can be a great alternative Web Marketing, Computer & Internet Advertising, or Online Promotion tool. So no matter what Industry or Profession you’re in, eBay can be a great asset to small businesses or inspired entrepreneurs everywhere. Online auctions can improve entrepreneurship which in turn will improve the business culture of companies big & small.
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Welcome to the world of eBay Advertising Video Rating: 5 / 5
