Tag Archives: ONLINE

The Top 10 Reasons Your Online Marketing Fails

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The Top 10 Reasons Your Online Marketing Fails

If you are in the field of online business you must have heard of online marketing. Internet marketing, online marketing, e-marketing and web marketing are just the same terms to describe the use of the internet in marketing and promoting your products, services or business. In recent years, online marketing has provided global consumers a higher distribution of information. With today’s increased competition, you must possess the skills and capabilities to attain success. Every success story entails hardships, ups and down, but it’s up to you to learn how to avoid the pitfalls with online marketing. That’s why we are going to discuss the top ten reasons online marketing fails.

Reason #1: The lack of effort and time needed to learn new information about online marketing.

To reach the success you are aspiring to obtain, you must spend adequate efforts and time learning what can lead you to it. Get as much as new online marketing information you can and take time to study them before you use of them for your company’s growth. The more knowledge and experience you can possess, the quicker you will reach your goals. Often the best online marketing techniques will come to you suddenly, but evolves out of all the information you might know. Do not let your business be deserted by others, make it stand out by utilizing new online marketing strategies. Wide varieties of new information are available throughout the web; just encode an online marketing in Google and you will find what you are looking for. Never stop craving for more and new information, techniques, or techniques about online marketing for you will never grow personally or financially if you are not learning something new.

Reason #2: Similarity with other online business websites.

To increase customer’s interest, your website must be different from other online business web pages. Visitors get easily bored if they browse and always see the same products, content, and pictures. In order for your online marketing to be successful, you should make your website distinguished from your other competitors. Always make use of unique online marketing ideas when creating your web pages, for it will matter a tremendous amount when trying to attract more potential customers.

Reason #3: Your website is confusing and inconvenient for visitors.

One of the reasons for using online marketing is to promote your products or services to your target audience on the internet. Having too many products, pictures, links, etc. in your web pages can cause confusion and a confused mind will take no action; thereby leaving you without the number of customers that you could and should attract with your online marketing efforts. Try to be simple and focus on a particular product or service with your website. Making sure your other products are in the background of the main product or service you would like to promote. A long navigation system will make people get tired of finding what they want and can cause them to prefer other convenient sites.

Reason #4: Your website is just a sales presentation.

Increasing your sales may result from online marketing, but you must not totally focus on sales alone. Online marketing will benefit you if you provide useful information about your business within your website and attract more potential and actual customers to purchase your products.or services. Most of the time sales do not arise from the first visit, so make use of your online marketing techniques such as providing free information, tips or newsletters to give visitors a reason to come back to visit your website.

Reason #5: Failure to set specific demographic targets.

With online marketing, setting a specific demographic target is very important because you will be more focused on what type of customers you want and what you must do to attract them. Failure to settle the target will increase the risk of failure when promoting your products, services or business; moreover you will not gain the full benefits of online marketing when it comes to increasing your sales and growing your business.

Reason #6: Unsecured ordering pages.

Security for any type of investment matters for almost everybody. Unsecured ordering pages will greatly cause your business to lose sales which contradicts the goals of effective online marketing. Numerous free secure ordering forms are made available on the internet, so this should never be an issue.

Reason #7: A lack of back links to your website as a useful strategy in effective online marketing.

Providing links leading back to your website from a high ranking web page will also give your site a high rank. Linking is the key to success in having your website found on the major search engines and will bring traffic to your website; therefore, increasing you number of potential and actual customers.

Reason #8: Lack of perseverance.

Most businesses fail online due to lack of persistence and giving up too soon. Online marketing will take a lot of time to fully succeed. It could even entail years to become a major player and to develop strong customer relationships, build partnerships and see financial rewards.

Reason #9: Insufficient follow-up.

Within any business following up with a prospect or customer is very important because it will provide you with more of the same types of results that your business desperately needs to grow. Online marketing often fails because many companies fall short in following up with its online visitors; thereby, stunting the growth of brand awareness.

Reason #10: No promoting your website.

Increasing the consumer awareness of your online business can leverage your success. Several online marketing elements and strategies can be used to promote your website, increase traffic and attract more customers. If you lack the funds to pay for promotions, you can use many free ways of advertising your business awareness online such as participating in forums, chats and submitting free links to search engines.

You will need all the help you can to survive in this competitive marketplace, so make use of the online resources you have to gain greater success with online marketing and learn from these failures. Prepare yourself properly and get ready to do what you must due because the success of your business online is in direct proportion to your knowledge gained from other’s mistakes.

Dr. Keith Webb, of Assassin Marketing, a Dallas marketing company which created the Online Domination System, an online marketing system which allows businesses to dominate the front page of the search engines. Visit http://assassinmarketing.com or contact us at 866-998-8641






Success Secrets of the Online Marketing Superstars

“I highly recommend this book! It is a must-read for any business wanting to learn from the very best marketers in the world how to succeed online” – Jack Canfield, Author of Success Principles and Chicken Soup For The Soul “The Definitive Online Marketing Book! Every chapter is a treasury of high-impact strategies and tactics from the very best marketers on the Internet.” – Jay Conrad Levinson, Author of Guerrilla Marketing, the best-selling marketing series in history “Internet marketi

Rating: (out of 32 reviews)

List Price: $ 22.95

Price: $ 6.69

Internet Marketing: Integrating Online and Offline Strategies

This text provides comprehensive coverage of the field of Internet marketing that is timely and relevant. It relies on extant marketing theory where appropriate and introduces many conceptual frameworks to structure student understanding of Internet marketing issues. Above all, it works on the premise that the Internet-whether used as a medium of communication or as a channel of distribution-is only one component of the contemporary marketer?s arsenal. The key issue facing marketers today is how

List Price: $ 123.95

Price: $ 67.98

Social Media Marketing: An Hour a Day

  • ISBN13: 9780470344026
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

If the idea of starting a social media marketing campaign overwhelms you, the author of Social Media Marketing: An Hour a Day will introduce you to the basics, demonstrate how to manage details and describe how you can track results.  Case studies, step-by-step guides, checklists, quizzes and hands-on tutorials will help you execute a social media marketing campaign in just one hour a day.  In addition, learn how to integrate social media metrics with traditional media measurements and how to

Rating: (out of 37 reviews)

List Price: $ 29.99

Price: $ 14.68

Guerilla Marketing on the Internet: The Definitive Guide from the Father of Guerilla Marketing

Add the Internet to Your Marketing Arsenal-Guerrilla Style! The Father of Guerrilla Marketing, Jay Conrad Levinson, changed marketing forever when he unleashed his original arsenal of marketing tactics for surviving the advertising jungle on a shoestring budget. And now, Levinson and online marketing masters Mitch Meyerson and Mary Eule Scarborough once again show you how to beat the odds by combining the unconventional, take-no-prisoners Guerrilla Marketing approach with today’s ultimate

Rating: (out of 16 reviews)

List Price: $ 21.95

Price: $ 11.99

How to Market to Professionals
Professionals need help with marketing themselves – and You can be the one to help them! Learn about their major needs, their greatest fears, and their big dreams.
How to Market to Professionals
Paul Barrs’ Internet and Online Business Marketing Podcasts
Get instant access to brand new internet marketing products – no hype, no strings attached just solid hard-core internet business training at the touch of a button.
Paul Barrs’ Internet and Online Business Marketing Podcasts
Freelance Focus-Break Into The Online Transcription Market
Inside of Freelance Focus: How to Break Into the Transcriptionist Market, you can tap into the transcriptionist market — full of employers waiting to provide you with a steady stream of work. It’s a step by step guide to get you working from home.
Freelance Focus-Break Into The Online Transcription Market
Internet marketing software – Internet marketing softwares
The Internet marketing softwares we develop are designed for both your comfort and success. We are web and software designers, SEO and Internet marketers, we develop on demand products. Twitter software, keyword software, CB software…
Internet marketing software – Internet marketing softwares
Local Online Marketing Domination
Geo Tycoon teaches small business how to market online for pennies to drive crazy amounts of online traffic there there website to create low costs clients. This product is for doctors, dentists, lawyers, janitor services, hotels, and every business.
Local Online Marketing Domination
Make Money Online
Make Money Online – Online Marketing
Make Money Online

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Question by theclockisticking8: Is it good to invest in online marketing in Southeast Asia and China?
I need reliable sources of information on the state of digital media in Southeast Asia and China to justify investing in online marketing there.

There’s no specific product or service in mind. This is about the state of online marketing in Southeast Asia and China in general.

Is it good to invest in it? What reliable information can I use to back this decision up?

Best answer:

Answer by David James wz
IT is not good

w

What do you think? Answer below!

Online Marketing, Local Search and Mobile Search to Drive Six-Fold Increase in Internet Traffic

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Online Marketing, Local Search and Mobile Search to Drive Six-Fold Increase in Internet Traffic

Recent survey numbers highlight how Internet traffic is growing exponentially and is poised for a 600% increase by 2012. The huge increase in Internet traffic comes at a time when the convergence of mobile search technologies and local search capabilities will drive the growth of online marketing, local search and mobile search to similar heights – while driving foot traffic to businesses large and small that have a “digital footprint” in today’s surging digital economy.

Staggering numbers from worldwide networking leader Cisco Systems predict a six-fold increase in global traffic on the Internet, highlighting the increasingly important role online marketing and internet advertising will play for businesses large and small as consumers increasingly move online to do both shopping and “Windows shopping”. Cisco released its Visual Networking Index (VNI) Forecast for 2007-2012 on June 16th, which predicts that we will see a 600% increase in Internet traffic by 2012. Cisco’s VNI projections predicts that Internet traffic will double roughly every two years as a result of “a combined annual growth rate of 46 p[er cent form 2007 to 2012.

The key component in this surge of Internet traffic will be video streaming. Cisco predicts that by 2012, “video traffic alone will be 400 times the traffic carried over the U.S. portion of the Internet in 2000. Increasingly, marketing agencies and advertisers are moving off traditional media and moving online to exploit the consumer movement to the Internet. Significantly, much of this consumer movement online will result from the increasing tendency of consumers to access the Internet from handheld mobile devices – a trend that will only increase as RIM, Nokia and other cellular phone and mobile device manufacturers move to keep pace with Apple that just recently released its next-generation 3G iPhone.

Cisco is predicting that mobile data will roughly double each year from 2008 to 2012, highlighting the importance that mobile search will play in an emerging digital economy. Jupiter Research, a leader in online research analysis, has projected that annual revenue from mobile search revenues are expected to hit $US4.8 billion dollars annually by 2013.

As technologies converge, the driver behind these anticipated huge jumps in online advertising and mobile search numbers is – not surprisingly for those who have been tracking the emerging technologies of Web 2.0 – local search. Jupiter predicts that in the emerging digital economy, local search will be the most popular service amongst all advertisers and will attract 40% of all mobile search ad spending between 2008 and 2013.

The convergence of technologies that is fostering the growth in mobile search, and particularly local search, was illustrated by Google CEO, Eric Schmidt. Sitting down for a much-publicized interview with CNBC’s Maria Bartiromo earlier this spring, the head of the search engine giant touted how improvements in mobile search capabilities on advanced mobile handhelds (such as the BlackBerry or Apple’s iPhone) combined with advances in Google Maps and Google’s local search capabilities are making real time, and precise geopraphic local search a reality.

”(W)henever I fly somewhere,” Schmidt told CNBC, “I open up … my iPhone or my BlackBerry, and, boom, there’s everything in my world as I’ve landed in a country I’ve never been in. It’s a remarkable achievement.” Schmidt notes that Google has been tracking the huge increase in use of Google Maps local search technology. “(T)here’s been a huge increase in maps, Google Maps, hugely successful,” Dr. Schmidt reports. “(W)hen I want to go to the equivalent of a Starbucks, I just type “Starbucks,” it says it’s over there. For me, that’s just a huge–a huge improvement. And that service is available almost everywhere in the world.”

What is common practice for Google’s high-flying and technologically enriched CEO is increasingly becoming commonplace for the digital consumer on the street. The predicted growth in internet traffic, together with the radical shift of advertising dollars to online marketing and the growing tendency of Internet-savvy consumers to take up mobile search, clearly forecast where commerce and e-commerce is headed. While there may still be local niche markets that depend on foot traffic to drive their business, increasingly it is a company’s digital footprint that drives customer traffic to its online site or storefront. And the vehicle driving that electronic traffic is mobile search. As online traffic balloons between now and 2012, the importance on local search, mobile search and online marketing will also balloon.

For more information on Toronto online marketing and mobile search marketing contact http://www.Wolf21.com






eBoot Camp: Proven Internet Marketing Techniques to Grow Your Business

  • ISBN13: 9780470411599
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

In this Web 2.0 era, small business owners are at a severe disadvantage because they have minimal, if any, knowledge, about Internet marketing. They also lack the budget to hire a top-notch web marketer. As a result, the thrust of their Internet marketing program is usually a poorly performing website that attracts few visitors. e Boot Camp is the solution to the entrepreneur’s Internet marketing problem. This do-it-yourself book provides the know-how that’s needed to win business in cyberspace

Rating: (out of 55 reviews)

List Price: $ 22.95

Price: $ 11.95

Online Marketing Heroes: Interviews with 25 Successful Online Marketing Gurus

Suppose you could sit down with 25 of the most successful online marketing pros in the business and just talk shop. Suppose that included PR people, copywriters, direct marketing gurus, consultants. Suppose you could get input from the creative cubicle-dwellers as well as executives managing multimillion-dollar marketing firms. You could learn proven skills and techniques that would revolutionize your marketing efforts. That discussion is packaged in these pages. Whether you?re a veteran marketi

Rating: (out of 7 reviews)

List Price: $ 24.99

Price: $ 8.98

Marketing in the Age of Google: Your Online Strategy IS Your Business Strategy

  • ISBN13: 9780470537190
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Search has changed everything. Search has become woven into our everyday lives, and permeates offline as well as online activities. Every business should have a search strategy. How a business appears online can impact consumer influence as much as if not more than offline advertising like TV commercials. A business’s search strategy can have a dramatic impact on how consumers interact with that business. But even more importantly, search engine activity provides amazingly useful d

Rating: (out of 9 reviews)

List Price: $ 25.95

Price: $ 14.06

Internet Marketing Methods Revealed: The Complete Guide to Becoming an Internet Marketing Expert

  • ISBN13: 9781601382658
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

This is a carefully-tested, well-crafted, and complete tutorial on a subject vital to Web developers and marketers. This book teaches the fundamentals of online marketing implementation, including Internet strategy planning, the secrets of search engine optimisation (SEO), successful techniques to be first on Google and Yahoo! search engines, vertical portals, effective online advertising, and innovative e-commerce development. This book will help you understand the e-business revolution as it p

Rating: (out of 15 reviews)

List Price: $ 24.95

Price: $ 12.47

Local Small Business Marketing & Promotion Online
Helping local Small Business Owners Market and promote their local businesses more profitably online. Explains why traditional marketing doesn’t work and give them resources to start their own online marketing program.
Local Small Business Marketing & Promotion Online
Marketing Your Business Online From Start To Profit
Marketing Your Business Online from Start to Profit… in just 30 days, is an in-dept 4-week e-training course. Each lesson includes worksheets and checklists and is delivered via email in .pdf files.
Marketing Your Business Online From Start To Profit

Daniel from Thailand asks: “Hi Matt! If you would open your own Digital Marketing/SEM/SEO company, what would you do different from the other thousand companies out there?” Thisvideo is part of a “Grab Bag” series in which Matt Cutts, head of Google’s webspam team, answers questions from webmasters. We’re not currently taking new video questions, so your best bet for getting an answer about webmaster-related search issues is to head to our help forum: www.google.com
Video Rating: 4 / 5

Question by louisvuittonchild: What percentage of my marketing budget should I allocate for online marketing?
I have a writing and editing services company, and we currently have 00 of our operating budget. We are planning to do direct mail marketing, advertisements in trade journals, and online marketing (pay-per-click, e-newsletters, etc). How much of my marketing budget should I allocate for online marketing?

Best answer:

Answer by strayinma
You can test how well PPC works for you with a very short test, 0-0.

I recommend going with Google/Yahoo Paid advertising for it’s wider audiences.

Create your most compelling ad copy and target popular keywords in your space.

Implement the conversion tracking code provided by Google / Yahoo on your “thank you” / sales lead page.

You’ll be able to determine the ROI of PPC within a short time, and short spend.

Hope this helps!

Give your answer to this question below!

Perth Online Marketing Www.perthonlinemarketing.com

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Perth Online Marketing Www.perthonlinemarketing.com

Easy ways to get a solid flow of targeted traffic to your website

Here are 30 Website Promotion Secrets from Perth Online Marketing to getting all the online website traffic you can handle…

Your Domain & Company & Product Names
Time since site going live. Tip: Buy a domain name from a site which has been live a long time.
Title of your web page
Description Meta tag Keywords
Site map for online marketing
Keywords Meta Tags
Rewrite dirty URLS
Keyword Weighting
Header tag for online marketing
Keyword Variants eg marketing, marketer, markets, marketed
Keyword Prominence
Alternative Image Text for online marketing
Correct Submission Protocols
Color Of Text On Page for online marketing
Web Hosting Reliability
Site Popularity fix with: Link Exchange Program
Pages linking to yours have a high position ranking & if the total number of links on that page is low.
Keywords In hyperlinks for online marketing
Keywords In Hypertext on your page
Keywords In Hypertext in other sites with links to you.
Doorway Pages for online marketing
Gateway Pages for Perth online marketing
If your web hosting service provider has been put into the “Black Hole of CyberSpace” by an agency such as
Cyber Cops because maybe they hosted for example a spammer.
Frames
Refresh Metatag for Perth online marketing
Keyword Proximity
Relevant keywords on other pages in your web
Relevant keywords on other pages in webs with links to yours.
Directory categorisation of your site.
Length and case of file names.
Effective Copywriting for online marketing in Perth

Do you understand even half of these website promotion factors? And more than that, do you know strategies to effectively use each of these website promotion factors to generate a steady stream of visitors to your website?  Odds are that unless you are a seasoned online marketing expert you don’t know how they work… Lets face it why should you? That’s not your job & that’s where we come in:

The people who spent thousands of hours learning this stuff about online marketing
Researching website promotion strategies via search engines to find out what works & what’s ‘Hype’
Studying website promotion & online marketing techniques keeping up-to-date with all the latest requirements of the major search engines
Reading…EVERYTHING we could get our hands on about website promotion to make 100% certain we know our website promotion stuff

Now we want to make those ‘Insider website Promotion & Online Marketing Secrets’ available to you…We want you to be able to benefit from the same simple no-nonsense, down-to-earth website promotion & online marketing approach that can drive more traffic through your website than you dreamed possible. See our website www.perthonlinemarketing.com for more details

Perth Online Marketing understands that in today’s complex business environment, achieving a competitive edge and securing your position as your industry’s leader through online marketing is essential. As a credible website partner, Perth Online Marketing incorporates the best website design, website development and SEO techniques to help take your business to the next level. Our digital marketing experts will implement a powerful online marketing strategy including web design, SEO, eCommerce and email marketing techniques to ensure a professional customised solution. See www.perthonlinemarketing.com for more details

 






The New Rules of Marketing and PR: How to Use Social Media, Blogs, News Releases, Online Video, and Viral Marketing to Reach Buyers Directly, 2nd Edition

  • ISBN13: 9780470547816
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

For marketers, The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This one-of-a-kind guide includes a step-by-step action plan for harnessing the power of the Internet to create compelling messages, get them in front of customers, and lead those customers into the buying process.A completely re

Rating: (out of 242 reviews)

List Price: $ 19.95

Price: $ 10.46

The Online Marketing Inside Out (Online Marketing: Sitepoint)

  • ISBN13: 9780980576825
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Online Marketing Inside Out is an invaluable book for anyone wanting to market products or services online – whether or not marketing is part of your job description. Small-business entrepreneurs and web-site owners will benefit from this information-packed book, as will traditional marketers with little or no experience of online marketing. With so many potential customers online this book will show you how to reach and interact with them through podcasting, blogs, social networks, video, em

Rating: (out of 9 reviews)

List Price: $ 29.95

Price: $ 15.00

Mastering Online Marketing: 12 Keys to Transform Your Website into a Sales Powerhouse

12 World Class Strategies That Cut Through the Hype and Make Real Money on the Internet “Much like The E-Myth, Mastering Online Marketing, is not just a collection of tools and tactics. Mitch has created a solid step-by step system for you to build and sustain a thriving e-commerce business… Read it. Digest it. Follow it letter by letter. Then get out there and do it – because that’s how you’ll experience the true rewards. ” -Michael Gerber, author of The E-myth “Mitch Me

Rating: (out of 20 reviews)

List Price: $ 21.95

Price: $ 11.48

Web Marketing All-in-One Desk Reference For Dummies

  • ISBN13: 9780470413982
  • Condition: New
  • Notes: BUY WITH CONFIDENCE, Over one million books sold! 98% Positive feedback. Compare our books, prices and service to the competition. 100% Satisfaction Guaranteed

Everyone’s doing it — Web marketing, that is. Building an online presence is vital to your business, and if you’re looking for Web marketing real-world experiences, look no farther than Web Marketing All-in-One For Dummies. These eight minibooks break down Web marketing into understandable chunks, with lots of examples from an author team of experts. The minibooks cover: Establishing a Web Presence Search Engine Optimization Web Analytics E-Mail Marketing

Rating: (out of 13 reviews)

List Price: $ 34.99

Price: $ 17.94

Ten Non-Techie Ways to Market Your Book Online
How to quadruple your ebook and printed book sales through internet marketing.
Ten Non-Techie Ways to Market Your Book Online
Estrategias de Marketing Online
Descubre la estrategia de marketing online que uno de los gurús mundiales del marketing me reveló y escribió en una servilleta de papel . Si lo que estas buscando es conseguir más tráfico e incrementar las ventas de tu negocio online, esto es para ti.
Estrategias de Marketing Online
Building Your Online Presence: A Guide to Do-It-Yourself Marketing
An easy-read, this e-book’s primary focus is to assist with establishing on presence online. Today the Internet allows us to create various opportunities to market, advertise and promote brands, businesses, products and ourselves in more ways than one.
Building Your Online Presence: A Guide to Do-It-Yourself Marketing
Learn to Market Your Business Online
Give Me just 30 days and I will show you how Any online entrepreneur can transform their stale (or new) venture into a steadily-growing, profit-producing business using my step-by-step online marketing system!
Learn to Market Your Business Online
Attraction Marketing Blueprint
Learn the insider secrets to building and marketing your online business through name-branding yourself.
Attraction Marketing Blueprint

www.billmcintosh.com Take a look at my AdSense earnings for 2007. I’ll share with you my Google adsense tax reporting documents for 2007 so you can see what is possible for making money with online marketing. Go sign up on my site and I’ll help you with marketing your business and its free! http
Video Rating: 3 / 5

Question by linked161: Online marketing?
Whats The best way to market your website online? I know all about pay per clicks on yahoo, google, etc. but whats another really good way?

Best answer:

Answer by Donald G
This place gives you the best ads hands down

http://www.greatinfo.us/ad_mailer/

Know better? Leave your own answer in the comments!

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